Product Description
No none knows more about helping handmade businesses than Hello Craft, the non-profit trade association for crafty entrepreneurs. Written by the directors of Hello Craft, Handmade to Sell is the most complete, up-to-date, and authoritative guide for DIYers seeking to learn every aspect of selling, marketing, and branding. This book covers topics including: developing successful product lines, copyrights & trademarks, taking perfect product shots, using analytics to boost your online sales, selling at retail outlets, hiring & outsourcing and much more!
Written by Kelly Rand with Christine Ernest, Sara Dick, and Kimberly Dorn